It appears that Apple is not only collaborating with OpenAI, but also exploring a potential partnership with Meta in the field of artificial intelligence (AI). According to the Wall Street Journal, Apple is working on integrating Meta’s AI capabilities into its own internal generative AI project called Apple Intelligence, which was recently announced at the Worldwide Developers Conference. This collaboration comes on the heels of Apple’s partnership with OpenAI to incorporate ChatGPT into its operating systems.
The Apple-Meta AI partnership may seem unexpected given their past disagreements. Meta has criticized Apple’s privacy changes in 2021, claiming that it led to a loss of $10 billion in revenue for the company in 2022. Additionally, the Journal reports that Meta has advised advertisers to utilize a workaround to avoid the fees charged by Apple for boosted posts.
However, Apple is not solely focused on the potential partnership mentioned above. The company is actively pursuing collaborations with other technology rivals. In addition to its AI partnership with OpenAI and its growing relationship with Meta, Apple is also engaged in collaborations with Google for AI integration. Furthermore, according to the report, Apple is working with startups such as Anthropic and Perplexity.